In April 2017 Testicular Cancer NZ and advertising agency FCB launched #GOBALLSOUT, a fun viral campaign to spread the testicular cancer awareness message to the young men who need it hear it most.
The campaign had a simple call to action, walk or run a cock and balls shaped route, track it with a GPS app, and share it with the world on social media.
Some say it’s not the size that counts, it’s how you use it. Well, thanks to everyone who took part in #GoBallsOut we’ve definitely put testicular cancer on the map. Take a look at some of the entries below.
The campaign has been a massive hit and who doesn’t like to show off their size? How big was it? THIS BIG!